In 2025, hub.brussels is here to assist you in charting a course for economic growth that merges international ambition with environmental responsibility. The programme features initiatives primarily focused in Europe. Curious if exporting is right for you? Already exporting your products? Keep reading to learn how we invite all of you to transform your aspirations into reality.
We can't make the Belgian market any bigger than it is. But, for Brussels-based businesses, exporting represents a tremendous opportunity for growth and development. However, given today's challenges, if you embrace this openness to the outside world, it's important to consider sustainability. This is why our 2025 initiatives have largely been organised within Europe and in neighbouring countries, to limit the ecological impact of transport and promote exchanges with partners.
We have also stepped up multi-sectoral initiatives (43%) to maximise the efficiency of our activities abroad and are planning more seminars, webinars, and invitations to buyers (27% of initiatives). These formats, which are accessible without any financial investment for Brussels-based businesses, embody our determination to offer practical and inclusive solutions.
Do you have your diary handy? Here are the not-to-be-missed events in your sector!
Name your sector and we'll show you the way
In clean technology, the Pollutec trade show in Lyon is an essential event. Positioned at the forefront of environmental innovations, this show will enable you to engage with experts and discover solutions that are reshaping sustainability standards. hub.brussels is also seizing the opportunity to organise a meeting with a delegation of Uruguayan buyers, keen to get involved in the technology emerging from Brussels in this sector.
The digital technology sector, meanwhile, stands out with a whole series of major events. The Mobile World Congress* in Barcelona and 4YFN* (4 Years From Now), dedicated to young technology companies, are essential events for exploring digital trends. Slush in Helsinki attracts start-ups and investors, while VivaTech* in Paris celebrates European innovation. Finally, Gamescom in Cologne provides a unique platform for the leaders of the video game industry. And if you wish to remain in Brussels? Explore Western Canada's tech market through a dedicated seminar and discover how to expand your tech start-up in France.
In the life sciences sector, several strategic events are on the agenda.A webinar in Brussels will explore the Danish life sciences ecosystem. In Amsterdam, the economic mission organised around HLTH Europe in June will have you examining the latest innovations, and in Riyadh, a mission dedicated to Health Tech in October will round off your exploration of this dynamic sector.
The agri-food sector also has some exciting highlights ahead. In Cologne, the Anuga* and ISM* trade fairs (the world's foremost events for confectionery and snacks) will take place. In Amsterdam, the PLMA* trade show will highlight private labels.
The cultural and creative industries will be showcased in some captivating seminars. Whether in Morocco, France, or Brussels, you will discover opportunities in museum transformation and new forms of artistic expression. These encounters enhance Brussels' influence abroad and open the door to international collaborations.
Finally, for the real estate and infrastructure sector, this year's MIPIM trade fair is once again poised to be a landmark event, showcasing ambitious projects and strategic meetings, perfect for furthering your initiatives in the future practices of construction. Additionally, in Brussels, there will be a seminar dedicated to Poland's central communication port, which presents a wealth of opportunities for businesses in the sector.
*These events have passed or registrations are already closed. See you next year instead?
Exporting without leaving Brussels? It can be done!
No time for prospecting? We're providing you with the chance to export without even having to leave Brussels—better yet, your living room. Our seminars, webinars, and other unique initiatives allow you to explore new markets effortlessly, laying the groundwork for your next adventurous export venture.
Invitations to buyers: we'll bring your customers to you
Can't travel abroad? Don't worry, your customers will come to you. Through targeted buyer invitations, hub.brussels welcomes delegations of professional buyers from neighbouring countries such as France, the United Kingdom and Spain. These one-day events provide an ideal platform for Brussels-based businesses to:
- Enhance their visibility: you can showcase your products and services in a dedicated professional environment, without needing to leave Brussels.
- Establish direct connections: you'll meet key decision-makers in strategic sectors, such as the agri-food industry, and initiate high-potential collaborations.
- Access priority markets: these buyers represent strategic European markets that could become your next growth drivers.
- Optimise your resources: you will save time and costs associated with travelling abroad, whilst benefiting from an international network.
Be inspired by Export Talk Shows
Are you ready to export? Get inspired and expand your collection of business cards at our Export Talk Shows, held in Brussels every three months. Each edition focuses on a specific export theme and combines expertise, testimonials, and networking opportunities.
Exporters Day: your springboard to going global
Exporters Day is a unique day in May when hub.brussels' Delegates and Commercial Representatives return specially from their posts abroad to meet with Brussels-based businesses wishing to explore new horizons. Together, they cover over 100 markets worldwide: international expertise, all gathered in one place, just for you. This is your opportunity to receive personalised advice, explore international markets, and ask all your questions directly to experts in the field.
Seminars for doing business worldwide
Sixteen targeted seminars will allow you to delve into the opportunities available in Europe (Albania, Montenegro, Serbia, Turkey), discover prospects in Asia (Japan, China, South Korea), Africa (Morocco, Kenya, Ghana, Congo, Gabon, Cameroon, Senegal, The Gambia) and the United States. We'll also look at opportunities linked to international institutions and the new European priorities.
But you're not alone in this adventure! Thanks to our international network of experts working in every corner of the globe, we can offer you the practical support you need to turn your prospects into successes. Our teams are here to assist you, answer your queries, and guide you through every stage of your export journey.
Tickets, please.
Are you still reluctant to take the plunge, or are you ready to push your limits? Our team is here to support you, whether you are just starting your export adventure or are prepared to reach new heights. Embark on your export journey with hub.brussels and make 2025 a year of discovery, success, and sustainability!