50 ways to shine on international markets in 2024!
In 2024, hub.brussels will continue to raise the profile of Brussels in major international markets, with a focus on Europe. Two-thirds of our actions take place in Europe, which offers a wealth of new products and opportunities less than two hours from Brussels. Find out more about your future export markets and the unmissable events in your sector!
Each export market opens up an infinite field of opportunities for those who know how to unlock its codes and customs. And since international success is all about a few - small - subtleties, we are opening the doors for you with our International Network. Our teams in Brussels and our representatives in around 30 countries around the globe have put together a rich and varied programme to help you develop and promote your company across rivers, seas and oceans.
50 ways to discover new markets
In March, we kick off the prospecting process gently in Brussels with our famous Export Talk Show, a sort of Late Night Show featuring the main stakeholders of the Brussels export scene. We also plan to hold two webinars to familiarise you with e-commerce, whether you are prospecting in neighbouring countries, China or Africa (via our African Business Session).
In April, take a look at the opportunities offered by NATO with the NATO Business Industry Day! Two webinars will outline the business opportunities offered by Spain and Brazil, while our economic mission to Cameroon will take you behind the scenes of this natural gateway to Central Africa.
In May, companies wanting to take action on urgent social and climate issues will meet in New York for our impact mission, and those interested in the Vietnamese market will meet for a dedicated webinar.
June undoubtedly kicks off our biggest international actions, with an economic mission to Serbia and another - royal - mission to Norway, a seminar in Denmark on the business opportunities offered by the United Nations and, online this time, those offered by Expo 2027, the African market and e-commerce in the USA.
(Re-)enter the international market
This autumn, we will head to Turkey, one of the world's top 20 economies, while Brussels will host the second Export Talk Show of the year, as well as a seminar focusing on the Dominican Republic.
In October, we will lead missions to Vietnam, the Democratic Republic of Congo and Canada (via the MTL Connect trade show), as well as an exclusive visit to the European Bank for Reconstruction and Development (EBRD) in London. There will also be an opportunity to immerse yourself in the European and Japanese markets from the comfort of your living room via our dedicated seminars.
And to round off the year in style, we are offering two final Export Talk Shows in Brussels, as well as three business trips - to Saudi Arabia, Brazil (a royal mission) and France (via a road show).
Promote your sector abroad
Some countries lend themselves more to certain types of sector than others. Saudi Arabia, for example, is THE global rendez-vous for healthcare technologies, while France stands out for its property fairs, such as MIPIM. So we have made sure that Brussels has a presence at the world's places-to-be, in a whole range of sectors that are either growth markets or priorities for the Region. Join our stands and make your mark on the international scene!
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- The kings and queens of property and construction will be marking the following events in their diaries: MIPIM in Cannes (March), our Smart City economic mission to Amsterdam (September) and the Nordic countries (June), and the Warsaw Proptech Forum (November).
- The cultural and creative industries will meet in Lille for the unmissable Série Mania and for the GDC - Game Developers Conference - in San Francisco (March), the sumptuous Milan Design Week (April), the exceptional Gamescom in Cologne (August) and, last but not least, the media industry's mega-show IBC in Amsterdam (September).
- On the digital side, tech afficionados are never far from Paris in May for the Vivatech trade show (and SantExpo for companies specialising in the life sciences), as well as Industry 4.0 Poland in Poznan. Then it is off to Dubai's prestigious Gitex, the Middle East's largest digital hub, with a stopover in Ireland for Saastock, the Saas start-up HQ (October). And let's not forget the world-famous Techcrunch Disrupt in San Francisco!
November also brings its share of new technologies, with Slush in Helsinki, Salon Connect in Lille & the Web Summit in Lisbon. And to round off the year in style, we head to Singapore for the Week of Innovation and Technology (SWITCH)!
- Food & beverage companies will not even have to leave Europe to secure a place in their sector: in May, they will be at the Private Label Manufacturers Association or PLMA in Amsterdam to meet their future distributors, the Grand Final de la Bière in Lille in September to sell their brewing expertise, the Salon international de l'alimentation (SIAL) in Paris in October to celebrate the 60th anniversary of this world-renowned food fair and, finally, Nordic Organic Food in Stockholm in November, to exhibit their organic products at the Region's largest fair.
More info?
Find out more about our events and how to register in our international calendar.
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